Permanent Makeup Artist and Microblading Buffalo NY Emily

About Me


WELCOME TO Simple Beauty BY EMILY

Hi, I'm Emily, and I've been in the beauty industry for over fourteen years. My passion is to enhance what is already naturally beautiful. I strive to always put my clients' best interest first, and as a certified, licensed and insured microblading artist, I will always be honest with you about what is best for you, your skin, and your lifestyle!

What I Do

Permanent Makeup and Microblading Services


Nano brow work by Simple Beauty by Emily

Thank you to each of my clients for making Microblading by Emily (and now Simple Beauty by Emily) what it is today! From consult to touch-up, I receive much more than I give. I have some of the sweetest, funniest, most sincere ladies who walk through my doors and trust me with their brows. I feel incredibly blessed that the Lord has given me this opportunity to meet so many lovely people.

Microblading Buffalo NY – Now Improved with Nano Brows

If you’ve been searching for microblading in Buffalo NY, you’re not alone—microblading is one of the most popular terms people use when looking for semi-permanent brows. But what many clients don’t know is that technology has advanced beyond traditional microblading. At Simple Beauty by Emily, I specialize in Nano Brows, which are considered one of the most precise and modern upgrades to microblading. This advanced technique uses ultra-fine nano needles to create realistic, hair-like strokes that blend seamlessly to create the most natural-looking brows. You get the look you want when searching for microblading, but with better, gentler and more natural results.

What Is the Difference Between Microblading and Nano Brows?

Traditional microblading uses a manual blade (made up of needles) to  scratch  the pigment into the skin. While effective, it can oftentimes cause more trauma to the skin and may fade unevenly. Nano Brows, on the other hand, use advanced digital tools and ultra-thin needles to implant pigment more gently and precisely. This results in brows that heal more naturally, fade evenly, and are suitable for a much wider variety of skin types. Many of my clients initially search for microblading in Buffalo NY, but once they learn about Nano Brows, they realize they are choosing the healthier, more refined option for their brows.

Benefits of Choosing Nano Brows Over Traditional Microblading

  • Ultra-fine, natural-looking hair strokes for a realistic finish
  • Less trauma to the skin, making it safer for sensitive or mature skin types
  • Long-lasting pigment retention
  • Better color consistency and even fading over time
  • Customized hair-stroke pattern to blend naturally with or without natural brow hairs

By offering Nano Brows, I provide an improved version of microblading in Buffalo NY. My clients love that they can still achieve the look they expect from microblading while enjoying the benefits of a more advanced technique. Whether you’re new to semi-permanent makeup or you’ve tried microblading before, Nano Brows are the next-level solution for fuller, NATURAL, more beautiful brows.

Why Buffalo Clients Trust Simple Beauty by Emily

When it comes to brows, precision and expertise matter. At Simple Beauty by Emily, I've worked with countless Buffalo clients who originally searched for microblading and were thrilled to discover Nano Brows as a better alternative. My approach focuses on artistry, safety, and customization—ensuring that every client leaves with brows that look natural, frame their face, and boost their confidence. I take plenty of time to consult with you, explain the difference between traditional microblading and Nano Brows, and design brows that perfectly match your features.

If you’re looking for microblading in Buffalo NY but want the best results possible, Nano Brows at Simple Beauty by Emily are the right choice. Book your appointment today and experience the difference of brows that look amazing and look great longterm.

Curious about the safety rules behind permanent makeup? Tattooing and permanent cosmetics in New York are regulated by the New York State Department of Health, and the U.S. Food & Drug Administration publishes a plain-English fact sheet on tattoos and permanent makeup.

Customer Reviews

Testimonials


Emily is amazing! I was nervous to get my eyebrows done, but she walked me through the process step by step and made me feel so comfortable. She is so talented! I love my eyebrows. It was literally life changing. I would give her more than 5 stars if I could. I would recommend her to anyone and everyone. She is the best!

Melissa H.

I had combo brows done recently. Calm and relaxed experience. Emily is knowledgeable and thoughtful about your needs and wishes. Fantastic before, during and after care. Highly recommend. I love my new look.

Dawn & Ken M.

Emily is wonderful!! She gave me BROWS that look great and I can't say enough about her, so sweet and personable. Her shop is so clean and I was relaxed the whole time. I'm so glad I found her! Thanks Emily!

Christine S.


Emily DeCarlo, permanent makeup artist at Simple Beauty by Emily

About your artist

is a triple-certified, licensed and insured permanent makeup artist with over fourteen years of experience. From her Hamburg, NY studio she serves Buffalo and Western New York with Nano Brows, Combo Brows and Powder Brows. .


FAQ

Microblading in Buffalo NY — Common Questions


Yes — with an upgrade. I specialize in Nano Brows, the modern successor to microblading. You get the same natural, hair-like brow strokes people search microblading for, created with a digital machine and ultra-fine needle instead of a manual blade.

Traditional microblading scratches pigment into the skin with a manual blade, which can cause more trauma and only suits normal-to-dry skin. Nano Brows implant pigment more gently with a digital tool, so they heal more evenly and are suitable for all skin types.

Semi-permanent brows typically last 12 to 18 months before a color boost, depending on your skin and lifestyle. A perfecting touch-up 6 to 8 weeks after your first session is included with all first-time appointments.

The sensation can be mildly irritating, but discomfort is very minimal. I use a numbing cream throughout the session to keep you comfortable.

Simple Beauty by Emily is at 164 Buffalo St, Hamburg, NY 14075, serving Buffalo and all of Western New York. Call or text (716) 353-0473 to book.